1. Decide whether to use a probability or nonprobability sampling method. This survey will be a nonprobability survey, convenience sampling. I chose this method to keep the survey cost effective.
2. Define the target population. Women 21- 40
3. Select a sample frame. Selecting a sample frame is only relevant for probability samples.
4. Identify the sample unit. Single or married women ages 21-40 out in the mall or grocery store setting.
5. Plan the procedure for selecting sample units. Select names from sample.
6. Draw the sample. I’ll be asking women around different casino pools.
7. Conduct the field work.
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